Conversational workflows and SuperBots
Automate step-by-step processes without limits: task assignment, checklists, orders, deliveries and reports, handled by human agents, SuperBots or both.
Channels · Twnel
Twnel: conversational messaging for your workforce and partners
The enterprise alternative to unproductive WhatsApp usage and custom app development. Conversations, forms and automated workflows for drivers, couriers, sales reps, installers and field technicians.
Twnel brings the conversational format to operational processes. Instead of uncontrolled chat groups or expensive apps, your field teams receive tasks, report progress, send photos and fill in forms inside an enterprise chat that your company manages.
For SaaS platforms, Twnel integrates through Inalambria’s omnichannel API alongside SMS, RCS and WhatsApp.
Who it’s for
The extended business, left out of digital transformation
Companies digitized their office staff with email, web and mobile apps. But the chain that moves the business on the street is mobile first and is still coordinated with phone calls and personal messaging.
- Drivers and carriers
- Couriers
- Independent sales reps
- Shopkeepers
- Technicians and installers
- Field workers
- Contractors
- Suppliers
- Intermediaries
- Security guards
- Home-care doctors
Before
Phone calls, personal WhatsApp groups and paper reports: distraction, scattered information and zero traceability.
With Twnel
An official conversational channel: tasks, reports and evidence integrated with your systems, with decision-ready information in real time.
Capabilities
Forms and evidence
Capture data, photos, video, location and signatures right inside the chat.
Control
Clear rules of the game: information stays with the company, not on personal phones or informal groups.
Measurement
Operational metrics built around your business variables: response times, service level and activity per team.
Integration with your systems
Connect Twnel to your ERP, CRM, WMS or dispatch system through the API and webhooks.
In days, not months
A full-stack solution with the tools and services to roll out automation projects in days, without building custom apps.
The platform
A full-stack solution, ready in days
Twnel is an all-in-one solution: it replaces the mix of a conversation management app, an AI engine and a WhatsApp Business API connection, without relying on WhatsApp’s user network.
Twnel Messengers
Pocket tools for your partners.
- Twnel Messenger: downloadable app, connected 24/7 and always in their pocket.
- Twnel Web Messenger: one click away, no downloads; share it via social media, SMS, as a widget on your website or embedded in your app.
SuperBot Visual Builder
A visual builder for conversational apps in record time.
- Automate business processes by integrating your information systems (WMS, CRM and more).
- Replaces custom apps and costly development.
Twnel Connect
Management and control of interactions, with real-time issue resolution.
- Chat Manager to handle your help desk conversations.
- Advanced metrics with multidimensional views to measure operations and service.
Industries
Processes that improve with conversational automation
Transportation and logistics
Chatbots for delivery tracking and control, instead of costly apps.
Consumer goods
We help shift from reps taking orders to shopkeepers ordering via chat.
Healthcare
We securely connect patients and families, and scale remote and home care.
B2B direct sales
We simplify order taking and the growth of the sales network.
Insurance
We support brokers in sales and coordinate the assistance network, without personal WhatsApp and in regulatory compliance.
Private security
We connect guards, supervisors and bodyguards in real time, and digitize the shift logbook.
Success stories
Thousands of partners connected with Twnel
Leading Latin American companies coordinate their drivers, sales reps and suppliers with Twnel.
Logistics · since 2021
Chiper
-63% in failed deliveries
More than 850 drivers in Colombia, Mexico and Brazil report delivery issues and adjust addresses via chat, with higher engagement and satisfaction.
Read storySales outsourcing · since 2020
Servimercadeo
2 days → 15 min per sale
More than 300 sub-distributors in Colombia and Ecuador sell DirecTV and HughesNet subscriptions via Twnel, integrated with their systems and with no learning curve.
Read storyConsumer goods · since 2018
AB InBev
3.500+ sales reps
Bavaria (Colombia) and Cervecería Nacional (Ecuador) sales networks: customer lookups, fridge maintenance, appointments, orders and questions.
Read story
- 5
- Countries of operation: Mexico, Brazil, Colombia, Ecuador and Peru
Twnel® is a registered trademark of Twnel, Inc.
Related use cases
Alerts and notifications
Transactions, reminders, order updates, due dates and service notices delivered in seconds, over priority routes with real-time reporting.
Learn moreHybrid communication
Orchestrate SMS, RCS, WhatsApp, Twnel and Email from a single integration, with automatic overflow, load balancing and rules per message type.
Learn moreFrequently asked questions
Who is Twnel for?
For companies with field teams or partners: logistics, distribution, technical services, sales and the SaaS platforms that serve them.
Do my partners need to download an app?
Not necessarily. They can use Twnel Messenger (a downloadable, always-connected app) or Twnel Web Messenger, which opens with one click from a text message, social media, your website or your own app, with no downloads.
How is it different from using WhatsApp?
With Twnel the company sets the rules, controls the information, integrates the workflows with its systems and measures the operation. Personal WhatsApp groups mix work and personal life, distract and leave no trail.
How long does an implementation take?
Days, not months: workflows are built with the SuperBot Visual Builder and integrated with your systems through the API, without building a custom app.
Ready to communicate better with your customers?
Tell us about your needs and we’ll design the right solution with you, backed by more than 23 years of experience in Colombia.