Organización Terpel · Energy and mobility

Instant operational communication for service continuity at stations

Organización Terpel uses Inalambria SMS to instantly alert the teams in charge about technical issues across its national network of service stations.

Summary

  1. The challenge

    Report technical issues quickly, clearly and traceably across a station network spread throughout the country.

  2. The solution

    Operational SMS alerts on short codes, centralized on the Inalambria platform with nationwide coverage.

  3. The result

    Timelier notifications, frictionless escalation and better traceability to sustain service continuity.

About Organización Terpel

Organización Terpel is one of the most prominent mobility and energy companies in Colombia, serving millions of people, businesses and transporters with fuels, lubricants, natural gas for vehicles, convenience stores, business solutions and new mobility options.

At this scale, every technical issue or event at a station can affect the customer experience and service continuity.

The challenge

Terpel needed a channel able to flag events that require technical attention, escalation or follow-up, in order to:

  • Promptly report technical issues at service stations.
  • Escalate incidents to the teams in charge and cut reaction times.
  • Keep traceability of every message sent.
  • Centralize alerts on a reliable platform, without manual processes or scattered channels.

The solution

Terpel implemented Inalambria enterprise SMS for its operational alerts:

  • Operational alerts: about equipment, infrastructure, supply systems, electrical components and convenience store equipment.
  • A single platform: to centralize notifications to the people in charge of each event.
  • Enterprise short codes: as a consistent, recognizable channel with coverage across the national mobile network.
  • Internal follow-up: of every notified event to coordinate the teams involved.

Results

Timelier notification

of operational issues across the station network.

Better traceability

of alerts sent and events reported.

Frictionless escalation

of technical incidents and better internal coordination.

Service continuity

backed by a direct, reliable and widely available channel.

In a demanding network, every alert counts.

With Inalambria, SMS became an operational enabler that keeps the teams in charge informed and strengthens service continuity at Terpel stations.

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